LinkedIn is Professional Networking platform. Professional Networking is very important for successful businesses and career growth of professionals. This course will teach you to build professional network and generate leads in LinkedIn Platform.
- Learn to use LinkedIn to build professional network and conduct B2B and B2C marketing campaigns successfully in LinkedIn Platform
- You can create your profile in LinkedIn Platform
- Can Create company page and connect all your employees
- Learn to to use LinkedIn Ads
Who can Learn:
- Sales and Marketing Team Personnel
- Micro, Small and Medium Business Owners
- Real Estate Agents, Car Dealers, Travel Agents, Photographers etc.
Part 1: Digital Marketing Fundamentals
– What is Marketing?
– What is Digital Marketing?
– Mission and Vision
– Peter Drucker Questions
Part 2: LinkedIn Marketing
– Make a professional Profile.
– Showcase your skills, credentials, and experience.
– Profile settings.
– Public URL for your profile
– Invite/Accept/Remove Connections
– Follow Profiles and Companies
– Grow your network.
– Messaging and Blogging
– Create your company page.
– Public URL for your company
– Promote products and services.
– Use analytics to know about followers.
– Interact with job seekers via premium service.
– Research other companies.
Part 3: LinkedIn Services
– LinkedIn Advertisement
– LinkedIn Packages
The instructor led class room training will be conducted onsite and online. It will be combination of lectures, demonstration and hands on practice.